Jen Ruhman

As an authority of skin care and beauty products, my goal is to inspire and educate women providing them honest reviews of beauty products and sharing my own personal results. I am inspired by Estée Lauder and her quote, "Beauty is an attitude. There's no secret. Why are all brides beautiful? Because on their wedding day they care about how they look. There are no ugly women - only women who don't care or who don't believe they're attractive."